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When I was in my 20's, a friend of mine was on the west coast for something, so he rented a van filled it with Coors and drove it back to the east coast. It wasn't that good by the time he got home, and he didn't manage to sell much of it. It tasted skunky to me. I asked him if it wasn't supposed to be kept refrigerated - no preservatives was what I had heard.
Coors couldn't be sold in Oregon for a long time because it was unpastuerized.Part or all of the reason it wasn't sold in Oregon for a long time. In the early 70's I lived in eastern Oregon. Going to Idaho and bringing Coors back was something all of the big kids talked about.
"The main benefit of pasteurization is that it extends the shelf life of the beer. A bottle of pasteurized beer can remain fresh-tasting for about six to nine months. Some can last up to a year in the refrigerator. Meanwhile, unpasteurized beers can last anywhere between 60 to 180 days, depending on the packaging and if it is kept in constant refrigeration."
Unpasteurized Beer Explained | What happens if you drink unpasteurized beer?
In the world of beer, there are many trends. Glitter beer. Hazy IPAs. Sours. Low- and non-alcoholic beers. Where there is room to innovate and make better, brewers are pushing the limits | Unpasteurized Beer Explained | What happens if you drink unpasteurized beer? | How do you know if a beer is...
www.soundbrewery.com
The law was changed in 1985.
The Law that Changed Oregon's Beer Culture Forever
Thirty years ago, a political battle made the craft brew revolution possible.
www.pdxmonthly.com
You're welcome.